Tech
Startups creating new markets play on "hard mode", unlike Facebook, which played on "easy", as its core product was digitizing preexisting offline relationships (Ben Thompson/Stratechery)
![Startups creating new markets play on "hard mode", unlike Facebook, which played on "easy", as its core product was digitizing preexisting offline relationships (Ben Thompson/Stratechery)](https://ournewsfortoday.com/wp-content/uploads/2020/11/Startups-creating-new-markets-play-on-quothard-modequot-unlike-Facebook.jpg)
Ben Thompson / Stratechery:
Startups creating new markets play on “hard mode”, unlike Facebook, which played on “easy”, as its core product was digitizing preexisting offline relationships — One way to understand how the Internet is different is to not only examine what business models work …
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